Hey there! Did you know that Facebook now has a Professional mode feature for profiles? It’s a game-changer because it allows you to monetize your personal profile without creating a separate business page. In the past, you needed to make a Facebook page to expand your business and make money. But now, with Professional mode, you can enjoy the same monetization features that were previously only available to pages. This is especially helpful for creators who are just starting out and only have a Facebook profile. In this article, we’ll show you how to turn on or off Professional mode on your Facebook profile. Plus, we’ll also share a guide on how to download videos from Facebook.
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What Changes Occur When Enabling Professional Mode on Facebook?
Enabling professional mode on Facebook does not alter your current friends, followers, or profile content, nor does it affect your privacy settings. However, some changes occur immediately upon enabling professional mode:
- You gain access to audience insights and enhanced safety features like Moderation Assist.
- Your content becomes eligible for discovery opportunities on Facebook.
- Your “Who can follow me” preference is set to Public, allowing fans to connect with you and view more of your content (although this can be changed in your settings).
- If eligible, you can access monetization products that enable you to generate income from your content.
What Changes Occur When Turning Off Professional Mode on Facebook?
Some things stay the same:
- Your current friends, followers, and profile content won’t change.
- Your “Who can follow me” preference remains Public, but can be changed in your settings.
- Your privacy settings won’t change.
Some things change:
- Your existing content or audience insights won’t be available.
- You’ll lose access to enhanced safety features such as Moderation Assist.
- You’ll no longer be eligible for discovery opportunities on Facebook.
- If you’re eligible for monetization, you’ll receive pending payouts or bonuses, but future bonuses and payouts will be paused.
How to Turn on Professional Mode on Facebook (Android or iOS)
Here is a step-by-step guide on how to turn on Professional mode on Facebook for mobile:
- Open the Facebook application on your mobile phone and log into your account using your credentials.
2. Tap the hamburger menu from the upper right corner of your screen.

3. Press your username to go to your Facebook Profile. If you are using an iOS device, you may find this hamburger menu at the lower right corner of your screen.

3. Next, tap the three horizontal dots or more options right below your Profile and Cover photo to go to your Profile Settings.

4. Select “Turn on Professional mode” from your Profile settings page to enable this feature on your Facebook account.

5. You will now be directed to the feature page. Just press the “Turn on” button at the bottom of the page to confirm your action.

Note: You can also press the “Learn more” option from the bottom to learn more about this feature.
6. Facebook will now display a welcome message, and you can start setting up your business profile on Facebook by selecting the “Choose Profile Category” option.
Follow these simple steps to turn on Professional mode on Facebook for mobile and start setting up your business profile in no time.
How to Turn on Professional Mode using a PC (Windows or Mac)?
To turn on Professional Mode on your Facebook profile using a PC (Windows or Mac), follow these steps as there are some differences in navigation between using a computer or laptop and a smartphone to access your Facebook account.
1.Visit the Facebook website in a web browser on your desktop and log into your account with your credentials.
2. Go to your Facebook Profile by clicking the Profile icon from the top right corner of your screen and selecting your Facebook username.

3. After you arrive at your Profile page, click the three horizontal dots at the right side of the top menu bar.

4. From the drop-down menu, select the “Turn on professional mode” option.

5. Press the “Turn on” button from the prompt, and your Facebook Profile will switch to Professional mode.

6. You can also click the “Learn more” option to get more information about this feature before deciding.
Follow these easy steps to turn on Professional Mode on Facebook using a PC and take advantage of the benefits of this feature.
How to Turn off Professional Mode on Facebook
If you want to turn off professional mode for your profile on Facebook, here are the steps that you need to follow:
1. Open the Facebook app or website on your device and log in to your account if you are not already logged in.
2. Go to your profile page by tapping or clicking on your profile picture or name at the top right corner of the screen.
3. Below your cover photo, tap or click on the menu button (three dots) on the right side of the screen.
4. Tap or click on “Turn off professional mode” from the drop-down menu.
5. To confirm, tap or click on “Continue” and then “Turn off“.
How to Use Professional Mode on Facebook
If you have turned on professional mode for your profile on Facebook, here are some of the things that you can do with it:
- View content and audience insights: You can see how your posts perform and how your audience engages with them by using the insights feature. You can see metrics such as reach, impressions, likes, comments, shares, saves, clicks, and more. You can also see demographic and behavioral data about your audience, such as their age, gender, location, interests, and more. You can access insights by tapping or clicking on “Insights” below your cover photo.
- Access enhanced safety features: You can protect yourself and your content from spam, abuse, or harassment by using the enhanced safety features such as Moderation Assist. Moderation Assist helps you manage comments on your posts by hiding or deleting comments that contain profanity, hate speech, personal attacks, spam links, or other inappropriate content. You can also block or report users who violate Facebook’s community standards. You can access Moderation Assist by tapping or clicking on “Moderation Assist” below your cover photo.
- Access discovery opportunities: You can increase your exposure and reach new audiences by accessing discovery opportunities such as News Feed distribution and recommendations. News Feed distribution means that your posts may appear in the News Feed of people who don’t follow you but may be interested in your content based on their preferences and behavior. Recommendations means that your profile may be suggested to people who are looking for similar content or topics that you offer. You can access discovery opportunities by turning on “Allow people who don’t follow me to see my public posts” in your settings.
- Access monetization products: You can generate income from your content by accessing monetization products such as in-stream ads, fan subscriptions, and stars. In-stream ads are short video ads that play before, during, or after your videos. Fan subscriptions are monthly payments that your fans can make to support you and get exclusive benefits from you. Stars are virtual gifts that your fans can send you during your live videos or video premieres. You can access monetization products by tapping or clicking on “Monetization” below your cover photo.
Tips and Precautions for Using Professional Mode on Facebook
Using professional mode on Facebook can be beneficial and rewarding for various purposes, but it also comes with some risks and responsibilities. Here are some tips and precautions to keep in mind when using professional mode on Facebook:
- Check your privacy settings: Using professional mode on Facebook may expose you to new content and people that you may not want to see or interact with. Make sure you check your privacy settings and adjust them according to your preferences. You can also hide or delete your likes, reactions, comments, or posts from your activity log if you don’t want them to be visible to others.
- Be respectful and responsible: Using professional mode on Facebook does not mean that you can post anything without consequences. Be respectful and responsible when using professional mode on Facebook, and do not post any content that is harmful, illegal, abusive, or that violates the rights of others. You should also follow Facebook’s community standards and terms of service.
- Be aware of eligibility and requirements: Using professional mode on Facebook does not guarantee that you will be eligible or approved for all the features and products that it offers. You should also be aware of the eligibility and requirements for each feature and product, such as the minimum number of followers, the minimum amount of content, the quality standards, the tax information, and more. You should also comply with the policies and guidelines for each feature and product.
FAQ
Professional mode is a feature that gives you access to a bundle of professional tools and insights that can help you grow your professional presence from your personal profile.
The benefits of using professional mode on Facebook are that you can view content and audience insights, access enhanced safety features, access discovery opportunities, and access monetization products.
You can view content and audience insights using professional mode on Facebook by tapping or clicking on “Insights” below your cover photo. You can see metrics such as reach, impressions, likes, comments, shares, saves, clicks, and more. You can also see demographic and behavioral data about your audience.
You can access enhanced safety features using professional mode on Facebook by tapping or clicking on “Moderation Assist” below your cover photo. Moderation Assist helps you manage comments on your posts by hiding or deleting comments that contain profanity, hate speech, personal attacks, spam links, or other inappropriate content. You can also block or report users who violate Facebook’s community standards.
You can access discovery opportunities using professional mode on Facebook by turning on “Allow people who don’t follow me to see my public posts” in your settings. This means that your posts may appear in the News Feed of people who don’t follow you but may be interested in your content. Your profile may also be suggested to people who are looking for similar content or topics that you offer.
You can access monetization products using professional mode on Facebook by tapping or clicking on “Monetization” below your cover photo. You can access products such as in-stream ads, fan subscriptions, and stars. In-stream ads are short video ads that play before, during, or after your videos. Fan subscriptions are monthly payments that your fans can make to support you and get exclusive benefits from you. Stars are virtual gifts that your fans can send you during your live videos or video premieres.
You can check your privacy settings before using professional mode on Facebook by going to the settings menu and selecting “Privacy” from the left side of the screen. You can also hide or delete your likes, reactions, comments, or posts from your activity log if you don’t want them to be visible to others.
Conclusion
Facebook is a social media platform that allows you to share and interact with various types of content, such as photos, videos, links, articles, and more. You can also use Facebook to build your professional presence and connect with your fans, followers, customers, or clients. You can use professional mode to access a bundle of professional tools and insights that can help you grow your professional presence from your personal profile. You can also access monetization products that can help you generate income from your content if you are eligible.
In this article, we have shown you how to turn on professional mode on Facebook, as well as how to use it and some tips and precautions to keep in mind. We hope this article has helped you turn on professional mode on Facebook and enhance your professional experience on the platform. Happy posting!
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