Instagram is one of the most popular social media platforms for sharing photos and videos. With over 1 billion monthly active users, Instagram offers a great opportunity for brands and influencers to reach and engage their audiences. However, to make the most of Instagram videos, you need to know the best size for Instagram videos for each type of video format.
Instagram supports various video formats, such as feed posts, carousel posts, stories, reels, IGTV, and live videos. Each format has its own requirements and specifications that you need to follow to ensure your videos look professional and appealing. This guide will provide you with the most updated Instagram video size guide for 2023, including all the formats and dimensions you need to know. We will also share tips and tools to help you create and edit stunning Instagram videos.
Table of Contents
Instagram Video Size Requirements and Why They Matter
Instagram video size requirements are the basic rules you must follow when uploading videos to the platform. These requirements include your videos’ dimensions, aspect ratio, file size, length, and frame rate.
Dimensions are the width and height of your video in pixels. The aspect ratio is the ratio between the width and height of your video. The file size is the data your video occupies in bytes. Length is the duration of your video in seconds or minutes. Frame rate is the number of frames or images your video displays per second.
These requirements matter because they affect how your videos look on different devices and screens. If you use the wrong size or dimension for your video, it might appear cropped, distorted, blurry, or pixelated on Instagram. This can ruin your video quality and user experience.
To avoid these issues, you need to use the optimal sizes and dimensions for each type of Instagram video format. Here are the recommended sizes and dimensions for each format:
What Is the Best Size for Instagram Feed Videos?
Instagram feed videos are the videos that appear on your profile grid and your followers’ home feed. They can be either square, horizontal, or vertical.
The best size and dimensions for Instagram feed videos are:
- Square: 1080 x 1080 pixels with an aspect ratio of 1:1
- Horizontal: 1080 x 608 pixels with an aspect ratio of 16:9
- Vertical: 1080 x 1350 pixels with an aspect ratio of 4:5
The maximum file size for Instagram feed videos is 4 GB. The maximum length is 60 seconds. The recommended frame rate is 30 frames per second.
What Is the Best Size for Instagram Carousel Videos?
Instagram carousel videos appear as part of a carousel post containing multiple photos or videos. They can be either square or vertical.
The best size and dimensions for Instagram carousel videos are:
- Square: 1080 x 1080 pixels with an aspect ratio of 1:1
- Vertical: 1080 x 1350 pixels with an aspect ratio of 4:5
The maximum file size for Instagram carousel videos is 4 GB. The maximum length is 60 seconds. The recommended frame rate is 30 frames per second.
What Is the Best Size for Instagram Stories Video?
Instagram stories are ephemeral videos that appear at the top of your followers’ home feeds and disappear after 24 hours. They can be either vertical or horizontal.
The best size and dimensions for Instagram stories videos are:
- Vertical: 1080 x 1920 pixels with an aspect ratio of 9:16
- Horizontal: 1920 x 1080 pixels with an aspect ratio of 16:9
The maximum file size for Instagram stories videos is 4 GB. The maximum length is 15 seconds per story. The recommended frame rate is 30 frames per second.
What Is the Best Size for Instagram Live Videos?
Instagram Live is the feature that allows you to broadcast live videos to your followers and interact with them in real time. Instagram live videos can only be vertical.
The best size and dimensions for Instagram live videos are as follows:
- Vertical: 1080 x 1920 pixels with an aspect ratio of 9:16
The maximum length for Instagram live videos is 60 minutes per session. The recommended frame rate is 30 frames per second.
What Is the Best Size for Instagram Reels Videos?
Instagram reels are short-form videos that appear on a dedicated tab on your profile and on the Explore page. They can be either vertical or horizontal.
The best size and dimensions for Instagram reels videos are:
- Vertical: 1080 x 1920 pixels with an aspect ratio of 9:16
- Horizontal: 1920 x 1080 pixels with an aspect ratio of 16:9
The maximum file size for Instagram reel videos is 4 GB. The maximum length is 30 seconds per reel. The recommended frame rate is 30 frames per second.
What Are the Best Video Formats for Instagram?
Besides the size and dimension, you also need to consider the video format for your Instagram videos. Video format is the file type that determines how your video is encoded and compressed.
The best video format for Instagram is MP4 with H.264 codec and AAC audio. This format ensures high quality and compatibility with most devices and platforms.
Other video formats that are supported by Instagram are MOV, AVI, MKV, FLV, WMV, and WEBM. However, these formats may not be as optimal as MP4 and may cause issues with quality or playback.
Tools for Creating and Editing Instagram Videos
Now that you know the optimal sizes and dimensions for each type of Instagram video format, you may wonder how to create and edit your videos to fit these requirements. Fortunately, there are many tools available that can help you create and edit stunning Instagram videos in any size and dimension. Here are some of the best tools that you can use:
Canva
Canva is a popular graphic design tool that also offers a video maker feature. You can use Canva to create simple Instagram videos using its drag-and-drop interface, pre-made templates, stock photos, icons, fonts, and music. You can also adjust the size and dimension of your videos using Canvas resize tool.
Adobe Premiere Rush
Adobe Premiere Rush is a mobile-friendly video editing app that lets you create and edit Instagram videos on the go. You can use Adobe Premiere Rush to capture, trim, crop, rotate, adjust color, and add titles, transitions, filters, stickers, music, and voice-over to your videos. You can also change the size and dimension of your videos using Adobe Premiere Rush’s aspect ratio presets.
Kapwing
Kapwing is an online video editing platform that offers various tools for creating and editing Instagram videos. You can use Kapwing to resize, crop, trim, rotate, flip, reverse, speed up, slow down, loop, and add text, subtitles, stickers, music, and effects to your videos. You can also use Kapwing’s templates and resources to create engaging Instagram videos.
Lumen5
Lumen5 is an online video maker that helps you create Instagram videos from your blog posts, articles, or scripts. You can use Lumen5 to turn your text into videos using its artificial intelligence technology, which automatically selects relevant media, music, and animations for your videos. You can also customize your videos with your own media, branding, colors, fonts, and styles. You can also adjust the size and dimension of your videos using Lumen5’s aspect ratio options.
FAQ
The best video format for Instagram is MP4 with H.264 codec and AAC audio. This format ensures high quality and compatibility with most devices and platforms.
The maximum file size for Instagram videos depends on the type of video format. For feed videos and carousel videos, the maximum file size is 4 GB. For IGTV videos, the maximum file size is 650 MB for videos up to 10 minutes long and 3.6 GB for videos up to 60 minutes long. For story videos and reel videos, the maximum file size is 4 GB. For live videos, there is no file size limit.
The maximum length for Instagram videos also depends on the type of video format. For feed videos and carousel videos, the maximum length is 60 seconds. For IGTV videos, the maximum length is 60 minutes. For stories videos, the maximum length is 15 seconds per story. For reel videos, the maximum length is 30 seconds per reel. For live videos, the maximum length is 60 minutes per session.
The recommended frame rate for Instagram videos is 30 frames per second. This means that your video should display 30 images per second to create a smooth and realistic motion.
Some of the best tools for creating and editing Instagram videos are InVideo, Canva, Adobe Premiere Rush, Kapwing, Lumen5, and more. These tools allow you to choose from various templates, customize them with your own media, text, stickers, music, and effects, and export them in any size and dimension.
You can resize your Instagram videos using any of the tools mentioned above or using other online or offline video editors. You can also use Instagram’s built-in cropping tool to adjust your video size and dimension before uploading.
You can optimize your Instagram videos for engagement by following some best practices, such as using relevant hashtags, captions, tags, stickers, filters, and music; adding a call to action; encouraging comments and shares; responding to feedback; collaborating with other users; and analyzing your performance.
Conclusion
Instagram videos are a great way to showcase your brand, products, services, or personality to your audience. However, to make the most of Instagram videos, you need to use the optimal sizes and dimensions for each type of video format.
In this guide, we have provided you with the most updated Instagram video size guide for 2023, including all the formats and dimensions you need to know. We have also shared some tips and tools to help you create and edit stunning Instagram videos.
We hope this guide has been helpful and informative for you. Now it’s time to put your knowledge into practice and start creating amazing Instagram videos that will wow your followers. Happy video-making!
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